Setting Up Marketo Form Field API Mappings

Have more questions? Submit a request

This guide explains how to configure form field API mappings so you can pass values from your form into variables used in logic within your BookIt for Forms Flowbuilder graph.

These mappings are set within the Trigger Node of your router graph.

 

To correctly configure your field mappings in the BookIt trigger node, you'll need the API names of your Marketo fields.

  1. In Marketo, navigate to the Admin tab and select Field Management.

  2. Click Export Field Names from the right-hand options menu. This will download a .xlsx file containing all field metadata.

 

Open the file and locate the SOAP API Name for each field you plan to use in your form. These are the exact names you'll need to reference when setting up field mappings in your BookIt trigger node.

 

When adding field mappings in your Trigger Node:

  • If available, select from the list of default variable options.

  • Otherwise, define your own variable name and specify its type (e.g., string, email, phone).

Articles in this section

Was this article helpful?
2 out of 2 found this helpful
Share